De Ville Trésor continues the tradition of OMEGA in terms of creating a unique feminine style, but thinking of the new generation of women who will wear it. And, above all, this is a collection that radiates confidence.
The elegant and thin box and the needles suggest a classic touch, but the new details, such as the fine Roman numerals, the curves covered with diamonds and the bracelets, communicate a very modern sensation. The authentic beauty of a woman is conveyed by her character, her vitality, her intelligence and her style. It is an individual essence that makes it unique and constitutes a treasure that deserves to be celebrated.
With this mentality, OMEGA is proud to present the Trésor collection. Like the women who inspired her creation, each model shines with its own personality, differentiated by a varied series of materials and colors.
Undoubtedly, Kaia Gerber is one of the fastest growing names in fashion. As the daughter of Cindy Crawford, she is no stranger to the world of models, has already shown a unique talent and personality and like her mother, Kaia has also joined OMEGA, “I love OMEGA, because I grew up with her and I I feel as if I have always been surrounded by all the people there. We have been a family as far as I am able to remember. ”
In order to reunite the model with the watch, OMEGA headed to Malibu Beach, in California, for an exclusive photo shoot with Peter Lindbergh, a legendary photographer who has worked with Cindy many times.
“I’m attracted by the classic style and for me, the Trésor has that vintage look, but with a very cool and very modern twist. It’s a beautiful watch to look at and I love to show it off. ” – Kaia Gerber.