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OUR STORY


Ideal Jewellers Group was founded 49 years ago, in 1973 by Shyam Aswani.

It has its beginnings in Torremolinos, on the Costa del Sol.

Ideal
Ideal
1998

In 1998, his son, Anup Aswani, joined the team after completing his studies in management and business management, holding the position of director, and in 2020 he assumed the management of the group, combining experience and family values ​​with an innovative vision.

1977

Around the year 1977, Ideal Jewellers already had four stores. In 1978 he undertakes a new challenge, motivated by globalization, change in lifestyle and new trends in the market towards a new destination: Canary Islands, specifically Tenerife. Shortly after, he established his new store, a jewelry store that became synonymous with prestige, exception and success from the very beginning.

The growth in Tenerife was also rapid and from the first moment the name Ideal was used, as a result of the pretense of having an expression that could mean the same thing in Spanish as in English. Work, responsibility, seriousness and perseverance are the basis of his success. Ideal offers its costumers a great selection of exceptional products and the best possible service.

1977

Around the year 1977, Ideal Jewellers already had four stores. Around 1978 he undertakes a new challenge, motivated by globalization, change in lifestyle and new trends in the market towards a new destination: Canary Islands, specifically Tenerife. Shortly after, he established his new store, a jewelry store that became synonymous with prestige, exception and success from the very beginning.

The growth in Tenerife was also rapid and from the first moment the name Ideal was used, as a result of the pretense of having an expression that could mean the same thing in Spanish as in English. Work, responsibility, seriousness and perseverance are the basis of his success. Ideal offers its costumers a great selection of exceptional products and the best possible service.

1998

In 1998, his son, Anup Aswani, joined the team after completing his studies in management and business management, holding the position of director, and in 2020 he assumed the management of the group, combining experience and family values ​​with an innovative vision.

Ideal

Ideal
Present

Currently the Ideal Joyeros group has 12 stores with a presence in the Canary Islands and Marbella. It is considered one of the most important jewellery and watch chains in Spain, with a presence in Tenerife, Marbella, Gran Canaria and Fuerteventura enjoying a reputation for quality, seriousness that goes far beyond our borders. It offers a wide variety of the leading brands in the sector, it has modern spaces and qualified staff that guarantees excellent service personalized. They are almost 50 years of advice and experience for a Canarian and international clients whose loyalty is a guarantee of trust and work.

Ideal Jewellers is a benchmark for lovers of watchmaking, jewellery and luxury. Its brands have become the unavoidable appointment for a demanding international curstomers.

TECHNICAL SERVICE

To continue enjoying your watch just like you did on the first day, it is important to have servicing and maintenance done. We invite you to contact our nearest Boutique, for more information about our specialized After Sale Service.

CONTACT
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IDEAL JOYEROS

VIRTUAL LUXURY BOUTIQUE

Welcome to our Virtual Luxury Boutique.

  • Immediate expert advice in real time.
  • Knowledge and experience in luxury watch brands.
  • Advice and guidance with the purchase of jewelry.
  • Opening hours from 10:00am to 9:00pm (GMT), 7 days a week, Monday to Saturday.

Contact us throught the following channels:

BoutiquesBoutiques

To contact our Boutiques. BOUTIQUES

ContactoContact

To send us a question/ query by mail. CONTACT

WhastappWHATSAPP

To send us a question/ query by whatsapp. EUROPE
CANARY ISLANDS
whatsapp